A
working list of questions that your webmaster will need to consider as your
site is developed. What is actually going to be on each page?
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Page Type: |
What Is This Page: |
Why Are We Building
This Page: |
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Home page: |
Benefit Statement for using your company |
What are we going to keep changing to bring back or visitors? |
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Introduction
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What's New Page |
Key to keeping your visitors informed
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New to website, Press releases, Articles/Reviews |
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Products Pages |
# of Products |
Title, description, Benefits, Images, Pricing, Info request
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Services Pages |
# of Services |
Service capabilities, Reference Accounts, Request form
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Table of Contents Page |
Site Map/Where to Look
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Search
engines will follow site map links |
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Feedback Page |
Request Form |
What to gather? Name, Title, Company, Mailing Address,
Telephone, Fax, E-Mail (The more you ask for, less requests you get.)
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Search Page |
Site Search Form
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Is your site big enough?
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About Us Page |
Sell Your Company |
History, Stories, Contact Info, Personnel (This page should
be a few pages from top - bad form to brag too early in a site.)
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What Should be on Every Page? |
Text? |
Consider 500 - 1,000 words per page as a starting point.
Enough to tell a story, sell a point, and include keywords
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On the 'top'
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Logo, Page Title, Links to other pages
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On the 'bottom' |
Links to other pages, Webmaster E-Mail Address, General
E-Mail Address
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Company Information: |
Full Name |
Full Company Name, One word version of company name for file
name, Street Address, Mailing Address, Telephone, Fax, Webmaster E-Mail, General
Info E-Mail
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Key Words |
3-15 descriptive words or phrases
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What would someone searching the Internet use to find you?
(This can be a separate list for each page.)
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Domain Name |
A must in today's world
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Try to use your company name, product or service.
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